Having a master of vitality at the helm of a brand certainly helps, but Kim Kardashian’s shapewear line relies on more than the reality star’s ability to make headlines. Since its launch in 2019, Skims has masterfully grabbed the internet’s attention with talked-about campaigns featuring some of the biggest names in popular culture. Its ads are intelligent, provocative, and tap into the collective nostalgia for the early 2000s. Case in point: Skims’ new launch highlights the allure of Victoria’s Secret’s once omnipresent army of angels. Silk long sleeve dress Tyra Banks, Heidi Klum, Alessandra Ambrosio, and Candice Swanepoel reunite for photographers Sandy Kim & Greg Wales’ slick images, and in a twist, Kardashian joins the party.
As the first Black Angel and the creator of a groundbreaking reality television series, Banks was an ideal choice to appear in the ads. Beige formal dress She is a supermodel, producer, author, and businesswoman who embodies the kind of multi-tasking ambition that typifies modern celebrity. Behind the scenes, she and fellow entrepreneur Kardaishian had plenty to discuss, including family, fame, and the advice they’ve received from their mothers. Puff long sleeve dress Here, Banks shares what the vibe was truly like on set, what it was like to return to lingerie modeling after years off, and why her latest venture may be her coolest yet.